June 28, 2012
I've spent quite a bit of time lately focusing on getting interviews for the fifth episode of The Broad Experience - this show will be on female entrepreneurship. I reported on this during the winter, but since then there has been a lot of talk about how female entrepreneurship is rising fast (your take on this depends on how you interpret the data) as well as a flurry of tweets and articles with a 'you go girl' flavor. Being a Brit and a journalist, I'm doubly uncomfortable with the gooey, encouraging tweets, even if they are well meant. But I am fascinated to talk to women who have gone out on their own, learn about their experiences and find out why they're choosing this route to success. The question is, how many of them will grow into multi-million-dollar companies? Should they have to? Most women-owned businesses stay small and are often termed 'lifestyle businesses', which somehow sounds demeaning, even though balancing work and the rest of life is exactly why these women opt out of traditional employment. My research led me to finding myself one of the guests of the Kauffman Foundation at an elegant dinner recently, where high-growth female entrepreneurship was the topic under discussion (Kauffman is trying to encourage more women business owners to focus on growth so they can hire more people and fuel the economy). I'm off to the the We Own It summit tomorrow - again, women business owners making a lot of money is its focus. Today I talked to Amanda Pouchot of The Levo League, the new job/social media site for ambitious Gen Y women. Really looking forward to blending her, Jackie Baptist of the film She Means Business, Lesa Mitchell of the Kauffman Foundation and journalist/media entrepreneur Manoush Zomorodi into the next show.
I'm also teacing at Columbia J-School on Sundays at the moment and researching a couple of radio stories. And sweating it out in the 90-degree NYC heat.